Quote:
Originally Posted by mynameisnick4
Yeah I guess it depends what is important to you. Granted this isn't like the jump the Supra got in the second year. Since this for sure is only going to be a change in the tune, I wonder why they wouldn't give people the option to get it as an upgrade? Seems like easy money for BMW.
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While it would be very easy to offer it over-the-air, I suspect it's a business strategy. You need to sell cars, the new cars need to be compelling.
Removing the compelling changes by allowing older cars to have them, reduce sales of new cars.
We all know some changes are incremental (for good or worse), everywhere, there rarely is a revolution. So small bits add up (look at iPhones, for example).