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Just out of curiosity, how old is everyone? Im 24 and this ad feels in no way as something I'd find as "hip" or "cool". I get companies are in it for the money and enthusiasts are often put on the back burner as we don't supply them with the cash flow that the general public does. Which is why you would think they'd have an ad catered to their enthusiasts when it comes to a M vehicle. I mean just look at Dodges ads for the challenger and charger.
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