Quote:
Originally Posted by SoCali E36
Ya, why not? It's about time we put some heft behind the brand. If Benz and Porsche, hell, even Kia can ask for over MSRP, why can't we? After all, we are a luxury brand that has more demand than any other brand out there right now.
And yes, I just recently quoted an M440i GC which came out to $949 a month at sticker. It's the lack of rebates and low residual coupled with no discounts.
Plus M3/4 are no less than $10k anywhere you go. Leases on them are around $1400-$1500 a month so being under a grand for the 440 is a good deal in comparison.
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LOL - what dealership do you work for?
Unlike Porsche and MB which have several highly desirable models, BMW really doesn’t offer anything nearly as engaging.
Personally I would not pay over MSRP on any car unless its a limited production item and something I plan to keep long term.