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BMW Discontinuing BMW Assist Renewals
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01-16-2016, 08:23 AM | #1 | ||
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BMW Discontinuing BMW Assist Renewals
It looks like BMW is killing off the Safety and Convenience Plans for BMW Assist for the more targeted services under the ConnectedDrive banner found in the newer 2014 and 2015 model vehicles (where you can buy individual services that were part of the Safety and Convenience Plans).
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Last edited by Dracon; 02-04-2016 at 09:14 AM.. |
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01-16-2016, 10:55 AM | #3 | |
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Although I am curious to see what this "technical upgrade" is they talk about. I don't see any reason why at least the NBT in the 2013 5-series can't be updated to work, there can't be that much of a change in hardware between 2013 and 2014 NBT units. |
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01-16-2016, 12:46 PM | #4 |
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My mother's 2016 F48 X1 has Connected Drive, will it be affected by this BS too?! We paid extra for those features a month ago when buying the fucking thing...
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01-16-2016, 12:50 PM | #5 | |
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01-16-2016, 01:02 PM | #6 |
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All I can say is Wow! What's next in the pipeline of takeaways? Correct me if I'm reading this wrong but, no automatic collision notification, no SOS, no accident management services, no stolen vehicle recovery, no remote door unlock...? Somebody at BMW is really on a roll.
Buy/lease a vehicle with features you want and two years later they pull the rug out from underneath you. I guess they feel they have so many "adoring" (as in blinded by the badge) fans they can do whatever they want. People that can actually afford these things without the need to eat Top Ramen daily, will start drifting away at this rate IMO. |
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01-16-2016, 01:18 PM | #7 |
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No more roadside assistance? |
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01-16-2016, 01:32 PM | #8 |
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It's obvious BMW is squeezing every possible way to capture more margin. It began with lackluster cars, profit maximization of the ///M brand, and now has gotten to the point where the full maintenance warranty and BMW assist, things that were gigantic selling points for the brand in the last 15 years, are being curtailed while at the same time, reliability vis-a-vis the competition has marginally improved. Couple this with huge management turnover, including superstars like Albert Biermann (left for Hyundai) and a sense of management complacency, and you have a brand that is probably at/near the peak of its success. The cases of long term success of taking this type of approach, no matter what the industry, are very, very few.
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01-16-2016, 01:42 PM | #9 | |
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01-16-2016, 01:55 PM | #10 |
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Well, we'll have to see what the plans actually shake out to be, this is just a notice that renewals for customer-paid accounts are no longer in effect.
It does say they are working on a technical upgrade for customers. BMW still has a bunch of effected vehicles still under warranty and CPO which are entitled to BMW Assist services as part of the new vehicle/CPO vehicle purchase that they still need to provide service to. They are stopping renewals because owners outside of the 4yr (for new vehicles) and 6yr for (CPO vehicles) are only permitted to renew yearly. What they have been moving to with the 2014+ ConnectedDrive vehicles is no longer packaging services into large packages (Safety and Convenience) and allowing customers to purchase only the services they want. Now whether or not this works out to be cheaper for the owner or not remains to be seen. Now I do see them phasing out the old TCU-based vehicles completely as they were mostly CDMA or basic GSM devices and most cellular providers are phasing out those networks. I would suspect that the "technical upgrade" they are referring to would only apply for Combox-enabled vehicles (03/2010 builds and up). Otherwise, it does leave a space for third-party suppliers to fill in the gap. BimmerRetrofit already is beta testing a service for the NBT-based vehicles which provides some BMW Assist services via a customer provided SIM. They've posted about it here. |
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01-16-2016, 01:57 PM | #11 |
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01-16-2016, 02:06 PM | #12 | |
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If the "technical upgrade" they are talking about is as effective/reliable as the useless My Remote function, they shouldn't waste their time. |
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01-16-2016, 02:24 PM | #13 | |
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But I'm just guessing here, like Apple, no-one knows what BMW is up to until BMW actually does something. |
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01-16-2016, 02:25 PM | #14 | |
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As an aside, animals (generally) have the same magnetic north ability. If you have a dog, watch when he/she relieves themselves - in almost every case they are facing north sometimes the reciprocal (due south). This magnetic north capability is for the same reason men have it - to find our way back to the cave after a hunt. It's also why we would rather drive 50 extra miles wandering around aimlessly rather than ask for directions to point B - no "real man" would ask, right? |
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01-16-2016, 02:29 PM | #15 | |
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01-17-2016, 08:54 AM | #16 |
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Network technology evolves and legacy hardware phases out. That's the game we play with "connected" cars, no matter what brand. I think this is just the start - in the future Audi MMI cars with 3G might not be supported when 3G gets phased out. The world moves forward.
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01-17-2016, 10:01 AM | #17 |
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I'd be interested in seeing what the technical solution is being that there is no retrofit kit planned. I bought my 2013 new at the end of January 2014. So I have one year beyond the termination date stated that BMW is obligated to do something.
I'm not faulting BMW for making this decision as others have stated...technology moves on and are usually outside the control of manufacturers who are "consumers" of these services. I'm just curious what their solution is going to be for people like me. As another talking point, ADT went through the same issue...twice. I have their cellular backup service for my home security systems. My primary residence went through two upgrades of the cellular module and my vacation property once. Initially, ADT was going to charge us $200 to upgrade the box. I had held out after repeated notices and phone calls from them telling me I need to do the upgrade or lose service. I'm glad I did (and apparently others did too) as ADT changed their policy and just covered the cost of replacement. Last edited by zx10guy; 01-17-2016 at 12:16 PM.. |
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01-17-2016, 10:18 AM | #18 | |
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01-19-2016, 12:38 PM | #20 | |
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Anyway this is disappointing news. But at the same time I understand since tech is always advancing. But jeez to me it feels like 2011 cars (BMW only obviously) and up are still "new" enough that even the tech inside is up to date.....guess not.
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02-04-2016, 09:15 AM | #21 |
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Another update from BMW outlining BMW Assist and CPO vehicle sales. Looks like they will no longer offer an additional 2 year subscriptions for CPO vehicles.
The wording also seems to indicate it'll be for all CPO sales going forward, even on the newer vehicles (MY2014 and MY2015 X6). Last edited by Dracon; 02-04-2016 at 09:25 AM.. |
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04-16-2016, 08:06 PM | #22 |
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Letter dated April 11, 2016
"As of July 1, 2016, BMW will no longer be supporting the BMW Assist services within your vehicle."
This is pure BS. I selected BMW because it was one of the few manufacturers with the functionality when I purchased our 328xit. I'm willing to pay ~ $1k for the hardware upgrades. To avoid pissing off their customers, they have to give an option to keep it functional. I feel that this is a huge mistake on BMW's part. I'll definitely look at other manufacturers if the current owners are not offered (even a high cost) option. I remember that Mercedes offered a hardware upgrade option for my father-in-law's E320. Again, pure BS from BMW... |
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