[Jason]

BIMMERPOST NEWS

BMW Reports U.S. November Sales

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BMW Group U.S. Reports November 2016 Sales
BMW brand sales decrease 18.2 percent
MINI brand sales increase 1.4 percent

Woodcliff Lake, NJ – December 1, 2016… Sales of BMW brand vehicles decreased 18.2 percent in November for a total of 26,189 compared to 32,003 vehicles sold in November, 2015. Year-to-date, the BMW brand is down 10.0 percent in the U.S. on sales of 280,339 vehicles compared to 311,398 sold in the first eleven months of 2015.

Notable vehicle sales in November include the BMW 7 Series which increased 18.0 percent to 1,233 cars, the BMW X1 which increased 53.2 percent to 2,745 vehicles, and the BMW X5 which increased 18.4 percent to 4,693 vehicles.

“Only a month remains in this year and we are beginning to bid farewell to the current generation 5 Series and getting ready to welcome the all-new BMW 5 Series which will make its world debut at the Detroit Auto Show in January,” said Ludwig Willisch, President and CEO, BMW of North America. “The dynamic driving character of the new 5 Series will be a complement to our 7 Series and make for a stronger model lineup heading into 2017.”

BMW Group Sales
In total, the BMW Group in the U.S. (BMW and MINI combined) reported November sales of 30,696 vehicles, a decrease of 15.8 percent from the 36,447 vehicles sold in the same month a year ago. Year-to-date, BMW Group sales are down 10.2 percent on sales of 327,711 vehicles in the first eleven months of 2016 compared to 364,903 in the same period in 2015.

MINI Brand Sales
For November, MINI USA reported 4,507 automobiles sold, an increase of 1.4 percent from the 4,444 sold in the same month a year ago. Year-to-date, MINI USA reported a total of 47,372 automobiles sold, a decrease of 11.5 percent from 53,505 automobiles sold in the first eleven months of 2015.







BMW Pre-Owned Vehicles

• November 2016 sales of BMW Certified Pre-Owned set a November record with 10,606 vehicles, an increase of 26.4 percent from November 2015.
• Total BMW Pre-Owned sales also set a November record with 19,995 vehicles, an increase of 43.2 percent from November 2015.
• Total BMW Pre-Owned cars sold year-to-date were 210,541, a 25.4 percent increase from the first eleven months of 2015.

MINI Pre-Owned Vehicles

• In November, sales of MINI Certified Pre-Owned set a November record with 918 vehicles, an increase of 13.1 percent from November 2015.
• Total MINI Pre-Owned sales also set a November record with 2,265 vehicles in November 2016, an increase of 18.8 percent from November 2015.
• Total MINI Pre-Owned sales year-to-date were 26,025, a 6.3 percent increase from the first eleven months of 2015.

[CRtoE92]

So with this results, can we expect 0.9% finance again on M models? ( except M2s)

[Alpine300zhp]

No surprise to see the huge sales decline. November residuals were a joke and lack of incentives did not help. Sales will continue to slide with these kind of programs.

[Alpine300zhp]

Originally Posted by CRtoE92

So with this results, can we expect 0.9% finance again on M models? ( except M2s)

I would imagine so. Might take a few months for inventory to grow bigger before they reinstate the good incentives.

[Touring]

Meanwhile in Norway, BMW is number #2 after VW, with 12% marked share. Best selling car is i3, with VW Golf on second place

[Bosozoku]

The good news: BMW Pre-Owned (Certified and non-Certified) sales are booming.
For what it's worth.

[hatepotholez]

This must be the effect of BMW chasing after margins and not sales.

[David70]

Originally Posted by Touring

Meanwhile in Norway, BMW is number #2 after VW, with 12% marked share. Best selling car is i3, with VW Golf on second place

Year-to-date, BMW Group sales are down 10.2 percent on sales of 327,711

Norway YTD?

[sygazelle]

Originally Posted by Touring

Meanwhile in Norway, BMW is number #2 after VW, with 12% marked share. Best selling car is i3, with VW Golf on second place

Meanwhile at my local BMW dealer, I am told that my ridiculously squeaky brakes on my 328 M-sport are normal and there is nothing they can do about it. With this kind of sales performance and amazing choices from other companies, BMW cannot afford to piss off customers of 30 years over brake pads.
The new 5er has a run for its money with the new Mercedes E-class (W213). Rented one while in Europe and its a hell of a car.

I'm certain BMW will respond to this sales trend; better cars, better warranty policies, better pricing, less stupid option and package logic, better leasing terms. All of this will be better for us. Let's hope.

[Touring]

Originally Posted by David70

Norway YTD?

This is November sales. YTD increase is 31,5 %

[David70]

Originally Posted by Touring

This is November sales. YTD increase is 31,5 %

Guessing the number of cars sold YTD is very small?

[fusion0389]

I wonder if the revised maintenance policy has anything to do with it?

[Touring]

Originally Posted by David70

Guessing the number of cars sold YTD is very small?

Compared to the US yes 11200. Population 5 mill compared with USA 318 mill. That would be 712.000 if this was US sales.

[firedown31]

Originally Posted by CRtoE92

So with this results, can we expect 0.9% finance again on M models? ( except M2s)

Sadly it looks like no. M3/4 rates stayed the same. Only thing is a $1000 holiday credit.

[SCOTT26]

Another record for global sales.
Especially good for the forthcoming 1er Sedan which will be soon introduced to China's booming compact car sales.
And of course beginning the 2017 year with the all new 5er and ending 2017 with an all new X3.

[Destroya]

How to account for dismal US performance with booming sales in the rest of the world?

[InsideMan]

Originally Posted by Destroya

How to account for dismal US performance with booming sales in the rest of the world?

Odd. I know dealers who set individual records. Mindset must be adjusted.

[PennSt8]

Originally Posted by Bosozoku

The good news: BMW Pre-Owned (Certified and non-Certified) sales are booming.
For what it's worth.

It seems to me that BMW is attempting to clear the glut of off lease vehicles. That probably explains why incentives and residuals are abysmal on new vehicles.

[raysspl]

Ouch...

[dsad1]

Have they been giving out good incentives on the i8 lately? I think it was down 20% YTD a couple months ago, and now it is only down 9%.

[ObsidianX]

The thing I noticed is the "light trucks" are showing growth even with relatively old designs. This segment will likely grow for BMW as the X3 gets revamped and the X7 hits the market.

I wonder if the trend away from sedans and coupes is larger than BMW in the US market.

[trey100]

Z4 sales are abysmal.