[Jason]

BIMMERPOST NEWS

The BMW Panoramic Vision: New head-up display across the entire width of the windscreen will be in series production in 2025.

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March 15, 2023

Munich. The new BMW head-up display is called BMW Panoramic Vision and goes into production with the first NEUE KLASSE models. Oliver Zipse, Chairman of the Board of Management of BMW AG, confirmed this during his speech at the 2023 Annual Conference.

BMW is currently developing a completely new technological platform for the NEUE KLASSE, whose name refers to the company's pioneering models of the 1960s. This platform will set new standards in digitalisation, sustainability and design for electric cars.
The new head-up display, projecting across the entire width of the windscreen, creates a unique interaction and information surface for all occupants.

Frank Weber, Member of the Board for Development at BMW AG, describes the main advantages of this revolutionary new head-up display as follows: “The windscreen becomes a single large display with our new BMW Panoramic Vision, opening up completely new possibilities for the design of our vehicles. Whether the driver decides themselves which information they want to display in their own field of vision, or that all occupants can see the entire content. The revolutionary projection and the significantly more clearly structured cockpit give an impressive new feeling of space and driving. We are taking our proven “eyes on the road – hands on the wheel slogan to a new level.”

For the first time the innovative projection technology allows visible displays across the entire width of the windscreen for all passengers. BMW Panoramic Vision shows information that is relevant for the driver and passengers with a higher light intensity and contrast onto a dark-coated area at the lower edge of the windscreen.
This creates an extremely sharp image that is always visible across the full width of the windscreen. Information relevant to the driving situation is always available in the right place at the right time.

Eyes on the road – hands on the wheel. Driver-centric focus.

The BMW Panoramic Vision represents the consistent BMW driver-centric approach in the new BMW iDrive control system for the NEUE KLASSE. The BMW Group was the first car manufacturer to develop a cockpit that focuses on a particularly intensive, safe and concentrated driving experience. On-board computers with digital displays first appeared in the BMW 7 Series in the 1980s. The first BMW iDrive in 2001 comprehensively reduced switches and buttons like no other control system before, creating a modern, uncluttered interior. The first series production of BMW head-up displays followed shortly afterwards. The success story of the BMW Group developing pioneering innovations continues with the new BMW Panoramic Vision head-up display for the NEUE KLASSE.

BMW Panoramic Vision and BMW iDrive in the NEUE KLASSE.

The BMW Group continues to consistently develop the comprehensive BMW iDrive operating concept with the BMW Panoramic Vision. The company presented its revolutionary BMW i Vision Dee vehicle at the Consumer Electronics Show (CES) in Las Vegas earlier this year. It shows how an extended head-up display can also be used for display control design and an immersive user experience in the future. The study demonstrates the fusion of reality and the virtual world by turning the windscreen windows into projection surface.This technology is now becoming reality as a series version in NEUE KLASSE vehicles, the BMW Panoramic Vision.

At the IAA Mobility 2023 in Munich, the BMW Group will present further steps and new details on the way to the NEUE KLASSE.
In addition to the BMW Panoramic Vision, further new control and information elements from the new BMW iDrive will be presented in the NEUE KLASSE.

[RichF90M5C]

I’ll stick to looking at the road, thanks.

[srbs73]

I think that's the point, you can look at the windscreen rather than looking down at the cluster.

[rundeyvoo]

Originally Posted by srbs73

I think that's the point, you can look at the windscreen rather than looking down at the cluster.

+1! I think this will be pretty nice, I'd like to see it when it comes out.

[br438]

"We are true innovators. We are perfecting cars that are... already quite perfect."

blehck... That statement... in the context of this video, may actually be 100% true.

... nonetheless: BMW marketing-speak is a piece of evidence showing how much BMW have lost their way. They believe their own stank doesn't stink.

It was a driver's car that made fine work of the daily duties. bah humbug?

[Tejas1836]

Yeah, that won't be distracting

[NathObeaN]

Oh look, they made the screen and HUD bigger and moved it a few inches… “innovation”.

[GordoCLM]

Renault did it on the Scenic II back on 2003 ����

[DocWeatherington]

I think it's interesting but ..thats going to end once you get a rock chip and they are like it's $2500 for a new windshield.

[wesleyan92]

You get an MBA to write marketing drivel like this.

Why does every BMW (and by extension OEM) press release gives us so much crap without actually telling us anything of value?

[luisadn3]

Nah i like my infotainment sys

[forcefed]

Let me guess... this is the new idrive 10? 😂

[willougs]

Originally Posted by forcefed

Let me guess... this is the new idrive 10? 😂

This is only a couple of years away apparently... so by then it'll probably be more like iDrive15.

[TheMaxXHD]

Rip those with certain polarized sunglasses. Unless they’ve managed to solve that issue (which is kinda hard because literally physics)

[eljay]

Originally Posted by GordoCLM

Renault did it on the Scenic II back on 2003 ����‍♂️

Yep and Citroen since 2004:


I hope automatic braking and pedestrian protection systems are standard and required equipment on these cars!

[FrozenGT]

I like this a lot better then the current iDrive8 with the tacked on screen.. I use my HUD in our X5 all the time.

[wtwo3]

Sheesh the amount of negative comments here

If they can incorporate some augmented reality into this HUD then that'll be a game changer. Sooooo many different applications regardless of if you're just daily driving or tracking your car. I'm definitely excited for this.

[DS_BMW]

Yeah that won't be distracting at all. All this is becoming to much.

[heavyD^2]

I think it's kind of interesting and has potential. Information is better shown in the driver's line of sight than in an infotainment system where the driver has to take his/her eyes off the road as I think we are still in the early days of HUD and it's going to get better and better in time.

[A340600driver]

I’m all for technology , but just give me two dials and a mechanical odometer . Apple carplay for good measure . Nothing else needed .

[jmxtrem]

Top ,great design,bmw with chevrolet were the first in introduce head up display

[MadBimmeRad]

Soon, you'll be able to have your shot of heroin, sit in the back seat, and have your BMW drive you home while you watch days of our lives on the windscreen not knowing which planet you're on